About Michael Paul

And Discount Realty Works LLC

 

I'm not your typical real estate agent. I have never worked for a traditional real estate company. I consider myself a husband, a dad, and an entrepreneur first. I also happen to run a Discount Real Estate company of my own creation.

Lately, the profession Real Estate Broker has been ranking at or near the bottom of the annual Harris Interactive poll of professional prestige ( 2008 | 2009 ). Of course different people can interpret polls in different ways, but my interpretation of this poll is that consumers seem to believe something in the way real estate is bought and sold could stand improvement.

One of my goals in starting this company is to begin the healing process between the general public and real estate practitioners in Northwestern Wisconsin -- to provide great services at prices far below what people believe possible. Discount real estate is a movement gaining momentum nationwide. According to the 2008 National Association of Realtors Profile of Home Buyers and Sellers, 18% of sellers nationwide used limited-service brokers such as Discount Realty Works to sell their home.

Perhaps doing what I do can help nudge the reputation of real estate agents and brokers up, if even a little, if only in Northwestern Wisconsin. Is it working? It's too early to tell, but evidence here and here seems to indicate that I'm onto something.

Offering real estate services at affordable prices is a growing need. My clients are thrilled that I do what I do, and that is a huge incentive for me. Running Discount Realty Works is the intersection of three areas of interest for me: real estate, technology, and marketing.

I am motivated by money, but I am more motivated by growing my business over the long term and helping people save money when they buy or sell.

I give my honest opinion when people ask for it; I don't just tell people what they want to hear. I am not eternally, unreasonably optimistic. I'm not good at BS, nor do I enjoy the act or process of "selling." I'm not into fashion or looks; I'm into usefulness and common sense.

Regardless of what else has happened in a given day, a day I meet with a new client is invariably a good day.

That's how I know I'm doing what I was meant to do.

 

Michael Paul

Owner/Broker

Discount Realty Works LLC

 

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